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Experiential Marketing Technology in India

Hi, I am Gaurav Singh Nijjer. I tell stories through live performances, creative technology and multimedia.​​

I use immersive and interactive technology to create memorable experiential marketing campaigns.

I combine artistic thinking with creative technology to create physical marketing experiences. Projection, interactive installations, AI and generative systems can give campaigns a physical dimension that audiences actively engage with.

keywords:

Projection mapping, AI, TouchDesigner, interactive installations, computer vision, generative media.

About

ABOUT

ARTISTIC WORK

Raum : Raah
Raum : Raah

A multilingual hybrid theatre performance exploring how we inhabit and negotiate public spaces in contemporary cities.

Razai
Razai

A multidisciplinary installation and performance with sensor-based interactive technology and contemporary dance

James Joyce Immersive
James Joyce Immersive

An immersive dramatized reading program celebrating the works of James Joyce.

WRITING

Gaurav Singh Nijjer is a theatre-maker, multidisciplinary designer, creative technologist and researcher from New Delhi, India.

As an artist Gaurav creates theatre, new media and interdisciplinary performances that integrate technology and storytelling, both as an individual artist and under his theatre company Kaivalya Plays. He is a researcher and educator, focusing on new technologies in storytelling. He also works as a creative strategist for brands and organizations, especially in the technology and arts sector, focusing on digital creative projects, marketing and growth. 

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