Arts Marketing and Communications Specialist
Hi, I am Gaurav Singh Nijjer. I'm a creative professional based in New Delhi, India.
I help arts organisations reach audiences through clear marketing, communications and digital content.
I help arts organisations find and grow their audiences. I led international growth and marketing for a technology company before moving fully into the arts, and I have run communications for theatre companies in India and the UK, including outreach to a community of over 2,000 artists for the Nursery Theatre in London. My work covers strategy, content, social media, email, conversion and the steady storytelling that builds a following over time. I bring a marketer's discipline and an artist's voice to the same task. I like communications that respect the audience and sound like a human wrote them.
Content and social media, email marketing (Mailchimp, Substack), SEO and analytics (Google Analytics), conversion optimisation, copywriting, Canva and design tools.
ABOUT
ARTISTIC WORK
WRITING
Gaurav Singh Nijjer is a theatre-maker, multidisciplinary designer, creative technologist and researcher from New Delhi, India.
As an artist Gaurav creates theatre, new media and interdisciplinary performances that integrate technology and storytelling, both as an individual artist and under his theatre company Kaivalya Plays. He is a researcher and educator, focusing on new technologies in storytelling. He also works as a creative strategist for brands and organizations, especially in the technology and arts sector, focusing on digital creative projects, marketing and growth.
